Category Archives: News & Updates

The Launch of MemberLink

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Tomorrow is a big day for Sustainable Waterloo Region. Not only are we hosting our first event of our 2010/2011 event season, but we are also launching a new online community for our Regional Carbon Initiative members.  MemberLink will provide a central, collaborative space for our Regional Carbon Initiative members to share ideas and resources […]

Kitchener Radio Group and CHYM Cares

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In early spring, Mike Morrice and I were invited to meet with the Kitchener Radio Group to discuss ways they might be able to “publicize the efforts” of Sustainable Waterloo Region. Meeting with the radio group was a unique opportunity for Sustainable Waterloo Region because radio wasn’t a communication medium we had reached out to […]

A Change of Heart

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When we started discussing the possibility of a Sustainable Waterloo Region team blog a few months ago, I was more than a little sceptical. After having suffered under the weight of maintaining a blog for several months in early 2009 – while under some acute time pressure to lead the team towards launching the Regional Carbon Initiative before the summer of that year – I knew of how a blog can quickly become “that-thing-you-know-you-should-do-but-always-have-something-more-important-on-the-list”. On top of this, I’m keenly aware of the excess of blogs already at all of our fingertips, the reality that this growth is sputtering in lieu of other social media tools, and the simple truth that without relevancy and crisp insight, there is little point to even starting.

But over the past few months, not only have I been convinced (a) that this is a valuable addition to how our team communicates with the community and (b) that this will directly help us achieve our mission, but I’m even more importantly, I’m genuinely excited about being a part of it.

Welcome!

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It’s finally here! I’d like to welcome you to Sustainable Waterloo Region’s most recent contribution to the world of social media – our Team Blog. Having dedicated months to putting together the business plan and getting everything in place along with the incredible and immeasurable help of CuteGecko, to say I’m excited to see this […]